In the figure $ABCD$ is a convex quadrilateral. its diagonals $AC$ and $BD$ intersect at $E$, and their midpoints are $P$ and $ Q$, respectively. Given that $\frac{AE}{AC} = λ,\>\frac{BE}{BD} = μ$, (i) Find the ratios $\frac{AR}{RD}$ and $\frac{BS }{SC }$ in terms of λ and μ. (ii) Suppose the area of $ABCD$ is 1, what is the area of $ABSR$?
The attached below contains all my work. I know it is not very neat but I don't think it would matter anyway as I couldn't make any meaningful process either :(
Also, in my book, I am struggling a lot in the topic 'Area lemma' (this question is from that topic) , so is there any suggestion / algorithmic way to approach these problems.
Thanks!
PS; please don't use any fancy stuff (like complex / bary). A solution with Menelaus, Ceva's, Area lemma would be ideal.
EDIT ; I figured out the first part, menelaus on ADE with RS transversal






