Let $k$ be a field (if you want, $k=\mathbb C$). The Grothendieck group of varieties is the Abelian group generated by isomorphism classes of $k$-varieties, subject to the relation $[Y]=[X]+[Y\setminus X]$ whenever $X$ is a closed subvariety of $Y$. This group, denoted $K_0(\textrm{Var}_k)$, can be made into a commutative ring by letting $$[X]\cdot [Y]=[X\times_kY].$$ There is a neutral element for the addition, $0=[\emptyset]$, and a neutral element $1=[\textrm{Spec }k]$ for multiplication. It seems like we have all we need to construct the spectrum of this ring.
Question: What is known about the geometry of $\textrm{Spec }K_0(\textrm{Var}_k)$?
The $\mathbb Z$-valued points of $\textrm{Spec }K_0(\textrm{Var}_{\mathbb C})$ are called "generalized Euler characteristics". What about other points?
The question is very broad, but let me show you my ignorance better: what is the dimension, what are its $k$-points, is it singular, how many components does it have, when is it reduced, $\dots$?
In short: is it an interesting ring to study, and why? (Feel free to restrict to $k=\mathbb C$ if you wish to.)
Thanks!