I watched $\text{Statistics} \space 110$ from Harvard University through YouTube.
From lecture 9, the expected value of the geometric distribution is: $$\sum\limits_{k=0}^{\infty} kpq^k=p\sum\limits_{k=1}^{\infty}kq^k=\frac{pq}{p^2}=\frac{q}{p}$$ where $X$ = number of failures before the 1st success
But I cannot understand the derivation below intuitively - what is the meaning of $0$, $p$, $q$ and $(1+c)$: $$ c=E(X)=0\times p+(1+c)\times q =q+cq=\frac{q}{p} $$