Let $f(x,y)=4x^3y^2$
How do I find the directional derivative of $f$ at $(2,1)$ in the direction of the vector $3i-4j$? What would be a unit vector in the direction in which $f$ decreases most rapidly from the point $(2,1)$? And, what is the rate of change of $f$ in the direction given in the second question?
My Work (What I have done so far):
For the first question: $$\nabla f(x,y)=12x^2y^2\mathbf i+8x^3y\mathbf j$$ $$\nabla f(2,1)=48\mathbf i+64\mathbf j$$ $$u=(3/5)\mathbf i-(4/5)\mathbf j$$
therefore $D_u f=\nabla f\bullet u=0$.
I'm not entirely sure if this is right? Can someone please verify?
For the second question: $$u=(3/5)\mathbf i-(4/5)\mathbf j$$
therefore $$-\|\nabla f(2,1)\|=?$$
How do I find this? And am I doing this right?
I have no idea what to do for the third question.