I am trying to prove myself that $(1)(2)(3)(4) = (12)(12)(3)(4).$
So,
$\begin{pmatrix} 1 & 2 \\ 2 & 1 \\ \end{pmatrix}$ $\begin{pmatrix} 1 & 2 \\ 2 & 1 \\ \end{pmatrix}$ $\begin{pmatrix} 3 & 4 \\ 3 & 4 \\ \end{pmatrix} = (12)(12)(3)(4).$
Let $p = \begin{pmatrix} 1 & 2 \\ 2 & 1 \\ \end{pmatrix}$. Then $p \circ p = p^2 = \begin{pmatrix} 1 & 2 \\ 2 & 1 \\ \end{pmatrix}$ $\begin{pmatrix} 1 & 2 \\ 2 & 1 \\ \end{pmatrix}.$ So, right to left: $(p \circ p)(1) = p(p(1)) = p(2) = 1$ and $(p \circ p)(2) = p(p(2)) = p(1) = 2.$ Thus, $p \circ p = \begin{pmatrix} 1 & 2 \\ 1 & 2 \\ \end{pmatrix}.$
Let $q = \begin{pmatrix} 3 & 4 \\ 3 & 4 \\ \end{pmatrix}.$ Then $(p \circ p) \circ q = p^2 \circ q = \begin{pmatrix} 1 & 2 \\ 1 & 2 \\ \end{pmatrix}$ $\begin{pmatrix} 3 & 4 \\ 3 & 4 \\ \end{pmatrix} = (1)(2)(3)(4).$
Does that make sense to you? In particular, I am having a problem with $p^2 \circ q(1) = p^2(q(1))$ and $p^2 \circ q(3) = p^2(q(3))$ which are undefined? Generally, how do we compose $\begin{pmatrix} 1 & 2 \\ 1 & 2 \\ \end{pmatrix}$$\begin{pmatrix} 3 & 4 \\ 3 & 4 \\ \end{pmatrix}$?