I'm trying to see intuitively that $X \subset X \times I$ is a cofibration.
One approach i can think of is to use the result stated for example in this question The product of a cofibration with an identity map is a cofibration and apply it to $\emptyset \subset I$ which is trivially a cofibration.
That being said this seems to be a very simple example and i would like to be able to either see this straight from the definition of cofibration or by finding the appropriate retract. Is there a simpler way than i proposed? Is that method valid?