You're given $y = a x^2 + b x + c $
Start your analysis by completing the square in $x$, as follows:
$\begin{equation}
\begin{split}
y &= a ( x^2 + \dfrac{b}{a} x ) + c \\
&= a (x + \dfrac{b}{2a} )^2 - a (\dfrac{b}{2a})^2 + c \\
&= a (x - x_0)^2 + y_0 \\
\end{split}
\end{equation}$
So that,
$ (y - y_0) = a (x - x_0)^2 $
If $a \gt 0 $, then as $x $ gets away from $x_0$ in either direction (left or right), $y$ will increase above $y_0$, and if we increase $a$ then $y$ will grow faster, thus for the same value of $|x - x_0|$ , $y $ will be higher, thus making the graph look narrower. The same can be said when $a \lt 0$ where deviations of $x$ from $x_0$ cause $y$ to dip below $y_0$ , and as we make the negative $a$ more negative, the deviation of $y$ from $y_0$ will increase, again making the graph narrower.