A possible path
Consider the Figure below. Draw $DA'$ so that $\angle ADA' = 60^\circ$ and $DA' \cong DA$, and let $E$ be the intersection of $AA'$ with $BC$.

- Show that $\triangle AEC$ is isosceles, and thus $EC \cong AE$.
- Demonstrate then that $BE \cong EA'$.
- Use the above information and SAS cryterion to show that $\triangle ABE \cong \triangle A'CE$.
- Therefore $AC\cong CA'$, $ADA'C$ is a kite, and $AA' \perp DC$.
- Conclude that $\angle ADC = 30^\circ$ and $\angle BCD = 10^\circ$.
Furhter hints
For 1., note that $\triangle ADA'$ is equilateral, therefore $\angle DAA' = 60^\circ$ and, consequently, $\angle A'AC \cong \angle BCA = 40^\circ$. In order to derive 2., observe that $BE + EC \cong AE + EA'$ (again use the fact that $\triangle ADA'$ is equilateral, plus the original hypothesis $AD \cong BC$), and $EC \cong AE$.