Yes. That is what the sum would mean.
$\sum_{k=1}^{9}\sum_{j=0}^{9}k*100+10*j+k = $
$\sum_{k=1}^9([100k + 0 + k]+ [100k + 10 + k] + [100k + 20 + k] + .....+[900k + 90 + k]) =$
$(101 + 111 + 121 + 131 + ...... 191) + $
$(202 + 212 + 222 + 232 + .......292) + $
$......$
$(909+929+929+939+ .....999)$
Alternatively it could also be expressed:
$\sum_{k=1}^9(\sum_{j=0}^9 (k\cdot 100 + 10\cdot j + k)) =$
$\sum_{k=1}^9(\sum_{j=0}^9 k\cdot 100 + \sum_{j=0}^9 10\cdot j + \sum_{j=0}^9 k)=$
$\sum_{k=1}^9 (10\cdot k\cdot 100 + (\sum_{j=0}^9 10\cdot j)+10\cdot k) =$
$\sum_{k=1}^9 (1010k + \sum_{j=0}^9 10\cdot j)$
Can you finish that up to figure out what the sum is?