Let $A$ be a compact convex set in $\mathbb R^n$. Let $y\in \mathbb R^n$ be an arbitrary point not belonging to $A$. Let $P$ be a hyper-plane which separates $A$ and $y$. Let $x$ be the projection of $y$ onto $P$.
We now recall the definition of gauge norm. Gauge norm of a point $z\in \mathbb R^n$ with respect to $A$ is defined by $$||z||_A=\inf \{t>0: z\in tA\}.$$
Here, we are interested in the comparison between gauge norm of $y$ and $x$. I intuitively observe that $$||y||_A\geq ||x||_A.$$
It looks quite trivial but I was unable to prove it. Am I missing something? Or it is just a trivial fact in convex geometry?

